You do not believe in the status quo and have mastered the art of making products “fly-off the shelf”. You have a burning desire to be part of something bigger.

You will be our marketing wizard. One
who will conjure the perfect product marketing strategy that will bring in a tsunami of customers.

Responsibilities

Develop and execute successful go-to-market programs for impactful product launches targeting
Develop brand strategy, positioning and messaging
Develop high-impact marketing collateral (e.g. blogs, brochures, datasheets, whitepapers, web-copy, case studies, presentations, infographics, videos, podcasts, and other media)

Brief the press, influencers and industry experts about new products and features
Obtain insights into customers’ usage of current products, untapped opportunities and buyer personas, through interviews, surveys, focus groups and sales data
Perform competitive analysis and market research of competing products
Deliver presentations to customers and prospects
Speak and present products at trade shows and webinars

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Qualification

Bachelors degree in Marketing, Communications or similar field
Must have 4+ years of experience in product marketing, product strategy, growth or equivalent function, preferable within technology
Must have or held a job title that include “product” and “market|marketing” in it
Must have experience in B2B
Background in design and copywriting is a plus

Experience in market analysis
Familiar with product marketing tactics (e.g. integrated marketing campaigns)
Working knowledge of marketing automation, SEO, web analytics, CRO and social media marketing best practices and tools
Excellent communication skills
Keen eye for detail

Analytical mind and strong quantitative skills
Motivated self-starter – positive, high-energy, driven individual with a proven ability to move projects forward efficiently and effectively with minimal direction
Able to identify opportunities for improvement and act on them
Comfortable working with uncertainty and ambiguity

Remote Work from home no start up fee Job ID- 2088

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